Guides
Track and trace, written down
How the tracking function actually works at a brokerage: where visibility breaks, what a carrier's share link can tell you, what to do when a truck goes quiet, and what to look for before you buy software to do it for you.
Guide
Real-time load visibility for freight brokers: what it takes to get it on every load
Where visibility actually breaks at a brokerage, the four ways a truck's position can reach you and what each one costs, what real-time should mean, and how a position becomes an ETA and an alert.
Guide
Tracking a load from a Samsara or Motive share link
What a carrier's live-sharing link actually contains, how long it lasts, what it can and cannot tell you, and how to turn the link a carrier already sends you into real-time tracking without asking them for anything else.
Playbook
When a carrier stops tracking mid-load: a playbook
How to tell a parked truck from a lost one, what to do in the first thirty minutes, the escalation ladder from driver to carrier to customer, what to write to the customer, and how to make the whole sequence run itself.
Guide
The tracking clause: what to put in a rate confirmation so carriers actually track
What working brokers put in their rate confirmations about tracking, clause language you can adapt, how to make a gap provable, and how to keep the terms fair enough that good carriers keep taking your loads.
Buying guide
Best AI software for automated track and trace: how to judge it before you buy
What AI actually means in automated track and trace, the four questions that separate a tool that watches loads from one that draws a map, the red flags, a scorecard to take into a demo, and how LoadSignal answers each question.
Guide
How often should a broker check on a load? A cadence that follows the freight
Why a fixed morning-and-afternoon check call misses the moments that matter, a cadence set by the phase of the load instead of the clock, what to ask at each check, and how much of it software can run.
Guide
Detention: proving arrival and departure with geofences
Why detention claims get denied, what actually counts as proof of arrival and departure, how a geofence records both without anyone tapping a button, how big the fence should be, and the edge cases that still need a person.
Guide
What a track and trace operator costs: staffing, outsourcing, or software
The arithmetic behind the track and trace function at a brokerage, with the assumptions written out so you can put in your own numbers, the costs that never show up on the payroll line, and an honest look at what outsourcing and software each remove and each leave.
Guide
Truck ETAs: why the straight line is wrong and what an honest estimate needs
Where the ETA on most tracking boards comes from, why distance over speed is wrong by hours on a long lane, the four inputs an honest truck ETA needs, when an ETA should be withdrawn, and how to tell a customer a time you can stand behind.